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MINT, which provides software for Advertising Resource Management (ARM) has acquired media planning intelligence firm Redmill Solutions. MINT's 'ARM' solutions use automation and predictive AI to help ...
In New York, multicultural advertising and marketing agency d expósito & Partners (dex) has launched a dedicated public relations and social media practice called résonant, led by MD Andy Checo and ...
A federal jury in Delaware has found that audience measurement firm HyphaMetrics did not infringe two Nielsen patents, for technology that detects on-screen graphics. The jury found unanimously at the ...
Social media and consumer intelligence platform Brandwatch has partnered with search intelligence provider Trajaan, allowing customers to 'combine what the world is saying with what the world is ...
Australia's 'Total TV currency' provider OzTAM has announced a data partnership with MiQ, whose cross-platform planning tool TVi will now incorporate data from VOZ. OzTAM measures broadcast ...
Stakeholder communications and reputation intelligence firm Penta Group has been acquired by Shamrock Capital, an LA-based ...
Independent ad tech company The Trade Desk has reported an impressive quarter, with revenue up 19% to $694 million; while ...
Following a call this week by President Trump for 'a new and highly accurate census' based on 'modern day facts and figures', ...
Unified CX management platform provider Sprinklr has appointed Bit Rambusch as Head of Global Services. NYC-headquartered ...
US firm StreetMetrics has launched a platform called StreetMetrics Intelligence, providing 'a command center' for the ...
In Birmingham, UK, behavioural insights consultancy M.E.L Research has appointed Beth Harcourt as Marketing Manager and Leyla ...
London-based market research technology and consultancy firm QuMind has been acquired by Largo.ai, a provider of advanced ...
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