The Boston team launched the BOS Nation FC name and colors last October to an overwhelmingly negative reaction.

Boston's expansion National Women’s Soccer League team is rebranding before the team ever plays a match. Read more on ...

The new Boston franchise unveiled its name and branding in October, but pivoted after receiving criticism for the name and ...

NWSL franchise announced on Friday that it will officially change its name following a highly-ridiculed launch last fall.

The NWSL's new club in Boston had one of the all-time public-relations sports disasters in its launch, centering 'balls.' The ...

The news, announced to team supporters who gathered at Dorchester Brewing Company for an NWSL season kickoff party, did not come as a surprise.

The name BOS Nation was unveiled in October with a widely criticized marketing campaign, “Too Many Balls,” which some ...

The team has faced controversy surrounding its rollout and stadium plans. The post Boston NWSL Team Will Not Be Named BOS Nation FC appeared first on Front Office Sports.

Jessica Berman said Friday, ahead of the NWSL's season opener, that the league offices are working "very closely" with Boston ...

After a marketing flop last fall, Boston’s new professional women’s soccer team will change its name, the club announced at a ...

Whether you're new to the National Women's Soccer League, or you've been a fan for its past 12 seasons, here's a preview of ...

because I’ve been a fan of the NWSL for so long.” Margolius even played against some of the players highlighted in the film, ...