That formula has helped the Maverick stand out in a crowded market, competing not only with other small trucks like the Hyundai Santa Cruz, but also with crossovers and small SUVs. For August, Ford is ...

With a starting price of $28,145 for the entry-level Maverick XL, the pickup is available with two powertrain options: a ...

Ford’s “Model T moment” will use a completely new electric vehicle platform, as well as a radical new manufacturing process.

"If you can get into a new vehicle for $30,000, it's going to be a good price point," Shane Collins, general manager at Bill ...

Ford will discontinue the Escape and Lincoln Corsair SUVs after 2026 to make room for a new $30,000 EV at its Louisville plant. This is part of a $5 billion investment in affordable EVs. The move ...

The Blue Oval could take the truck market by storm if this innovative overlanding accessory comes to fruition.

When Ford introduced the Maverick compact pickup in 2021, it was an instant hit. The small truck's combination of a ...

In what CEO Jim Farley called a 'Model T moment,' the company that popularized assembly lines is turning in a new direction ...

Industry analysts say if Ford can pull off the new manufacturing process and platform to develop less costly EVs, great. But some are skeptical.

This patent application for a newfangled roof tent includes a sketch of a nonexistent Ford pickup truck that looks awfully ...

Ford announced the creation of a new production process and platform to help it bring its next EV to market in 2027.

Billed as a "Model T moment" by the company, Ford Motor Company CEO Jim Farley today announced that the automaker will invest ...