Dana White, UFC and Fight Night
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Two names, of course, stand out above the rest: Jon Jones and Conor McGregor, arguably the biggest stars the sport has ever seen. Both have hinted at wanting to headline the historic event but when it comes down to who Dana White would pick if he had to choose, the UFC CEO says the decision is about as straightforward as it gets.
CBS, the first broadcast network to broadcast a live MMA event, could begin showing live UFC events beginning in 2026 with the new media rights deal between UFC parent company TKO Group Holdings and Paramount. Among those potential CBS events is the proposed UFC card on the White House lawn, according to UFC CEO Dana White.
UFC's CEO reveals why he wanted David Ellison's muscle behind his MMA giant, why pay-per-view events no longer work, and what a potential UFC fight at the White House would look like on CBS.
UFC president Dana White announced a huge deal making Paramount and CBS the new home of the Ultimate Fighting Championship, ditching the pay-per-view model.