Instagram reportedly thinks sticking Reels in a separate app will remedy the sting of losing TikTok, but it may just leave us with two dying apps instead of one.

The social media platform's boss Adam Mosseri is said to have told staff about the possible move this week, the technology

Instagram may be taking on TikTok with a new app. The social media platform’s head Adam Mosseri told staff this week that they are considering the launch of a separate app for Reels, its short-form video feature,

The Instagram team at Meta is reportedly considering turning Reels into a separate app, according to a report.

Meta is mulling launching a standalone app for short-form videos, The Information reported, citing an anonymous source who heard Instagram head Adam

Instagram is considering the launch of a separate app for its short-form video feature, Reels, its chief Adam Mosseri told staff this week, the Information reported on Wednesday, citing a person who heard the remarks.

According to unnamed insider sources cited by The Information (via Reuters), the plan was reportedly discussed by Instagram CEO Adam Mosseri with staff earlier this week.

The Information received information from an anonymous source who overheard Instagram head Adam Mosseri floating the idea with staff earlier this week. According to the publication, the Reels app would be part of a Meta initiative code-named Project Ray,

Instagram is reportedly considering launching its short-form video feature, Reels, as a separate app as the future of Chinese-owned TikTok remains uncertain in the US.

Instagram may be considering spinning off its Reels feature into a standalone app. The company's head, Adam Mosseri, was reportedly overheard discussing the idea with employees as part of a broader strategy to better compete with TikTok,