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US consumer purchase insights company Affinity Solutions has launched Fansactions, a solution it says gives new insights into the relationship between sports media investment and consumer purchase ...
In California, entertainment and media research and analytics firm Screen Engine/ASI has appointed longtime MarketCast employee Rachel Krauss Weise, as SVP of New Business Development and Strategic ...
Circana has completed its acquisition of NCSolutions, the joint venture between Nielsen and Catalina. The firm says it is still working on the acquisition of Nielsen's Marketing Mix Modeling business, ...
Previously known as InSites Consulting, Human8 has added a wide range of other research tech, including AI-based innovation techniques, to its original specialism, online communities. The firm now ...
In New Orleans, research data and fraud prevention solutions firm Rep Data has announced that long-time Research Now exec Kurt Knapton will return to its Board of Directors. 'We are thrilled to ...
InCrowd, SHG and GlocalMind, the three healthcare research firms within Apollo Intelligence, are merging to form a new company, Konovo. The firm, which is dropping the Apollo name, says it has ...
The U.S. Attorney's Office for the District of New Hampshire has unsealed an indictment charging eight defendants from MR firms with conspiracy to defraud clients. The eight, from panel and research ...
Ghent, Belgium-based behavioural research specialist EyeSee has unveiled an AI-powered Predictive Eye Tracking method, predicting visibility and attention metrics for packaging and other visuals. The ...
Nielsen has enhanced its Outcomes measurement suite via a collaboration with attention measurement firm Realeyes. The upgrade aims to 'bridge creative evaluation with brand and sales lift' to help ...
In San Francisco, a new company called Sourcetable has launched a spreadsheet package which it says 'uses AI to democratize data analysis for everyone' - on the back of a $4.3m seed funding round. The ...
European data collection firm Norstat is back on the acquisition trail after only a short pause, snapping up another Nordic company, this time Swedish quant and qual data collection company PFM ...
Private equity firm Arsenal Capital has merged Cello Health and four of its other firms to launch Lumanity, offering medical sector product development, market access and commercialization services.
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