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Ad Age’s latest reader survey explores how industry experts—including you—see the advertising world evolving over the next ...
Optimizing AI in marketing campaigns has mostly focused on efficiency, but Linqia’s Resonate platform aims to make AI ...
Marketers should stop treating AI as a cost-cutting tool and start using it to scale ideas, empower talent and drive growth.
Daniel Blake’s new brand channels resilience and multifunctionality to challenge Celsius and energize a comeback.
AI-driven platforms now target audiences based on how users respond to creative assets, making creative performance the ...
Human Nature’ looks as issues like cost of living, economic uncertainty and financial aspirations through a disarming lens.
Interim CEO Pete DeJoy thanks the Astronomer team for their ‘character and commitment’ during the Coldplay kiss-cam crisis.
JCPenney says, “We’ve got the receipts” in a spot that explains the type of savings its shoppers can get on back-to-school ...
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Rae wrote and performed a manifesto for the activewear brand emphasizing personal growth, authenticity and joy.
How brands are ramping up their media spending on Reddit, including a look at the social media platform's most active ...
Archer Troy's “Codes for Inclusion” campaign is Campaign of the Year, Pro Bono, Gold, in the 2025 Ad Age Small Agency Awards.