This week brings the launch of a fresh rolling carry-on tote from Hulken, a Lego recreation of an Italian Riviera and an ...

Q2 2025 Management View CEO Sean E. Brynjelsen stated that "it was another record quarter for the company" and described 2025 ...

CNN Underscored editors have a front seat for new product launches, so The Watch List is our collection of coming-soon standouts that are too good to keep to ourselves.

I previewed GPT-5 before the launch and pretty much everything that we expected was announced. Below, I will talk about what ...

GM has launched a new Chevrolet product offensive in Argentina, including three refreshed models as well as two all-new ...

Just Egg, the innovative, plant-based egg taking the U.S by storm, is finally coming to the UK, ready to captivate a whole new consumer audience. The ...

If your product doesn’t require a token to function, focus on achieving product-market fit (PMF) first. Launching a token too ...

A product launch can generate new partnerships or business relationships. If your company is a startup, a successful product launch can lead to larger companies making offers to acquire your company.

For example, months before a product launch, planning teams will begin running forecasts, prepare dummy SKUs (a placeholder for the actual product SKUs) and work with purchasing teams to convert ...

If you're prepping for a product launch, follow these seven tips to improve your chances of making sales right out of the gate. 1. Know Your Audience You need to know who you're selling to.

A product launch strategy defines several stages of the launch including development, internal testing, external testing, objective and goal setting, positioning, excitement building and event timing.