Apple's latest move highlights the different approaches that tech giants are taking with their AI expansion strategies ...

Now, I’ve known Panay for a long time — if you’re a tech fan, you know that he was the Microsoft exec who really brought the ...

Amazon’s long-awaited update to its assistant is almost here. About 18 months after the company first previewed the “next-gen ...

Ten years after Amazon debuted its virtual assistant, Alexa is finally being upgraded for the generative-AI age. Meet Alexa+.

There's scarcely a part of the company that is unaffected by AI,” said Vishal Sharma, Amazon’s VP of Artificial General ...

Alexa+, Amazon’s revamped version of Alexa was unveiled Wednesday, bringing the popular voice assistant into the artificial ...

Amazon on Wednesday unveiled the first major overhaul of its Alexa voice assistant since its introduction more than a decade ...

Amazon is finally launching the long-awaited generative AI version of Alexa — Alexa Plus — that, if all goes well, will take ...

Amazon always has new hardware to show off at its device events, and while I don’t expect a firehose of new products—after ...

Amazon shares rose about 2% to $217.02. The event marked the unveiling of a secret project known internally as “Banyan” aimed at making Alexa more conversational. Generative AI is a type of ...

NEW YORK (AP) — Amazon on Wednesday unveiled a generative-AI infused Alexa that it says will allow the popular voice assistant to have more personality, check a user’s tone and even plan ...