The move has drawn big concerns about what the use of artificial intelligence for airline tickets really means.

Delta's new AI pricing system eliminates static airfares for personalized rates based on individual data, raising questions ...

Last week, Delta Air Lines announced that it would be expanding its use of AI in its pricing, and people are not happy about ...

Scott Keyes argues that AI-powered dynamic pricing could introduce new complications—but could also help lower costs.

Delta Air Lines is using AI to set personalized ticket prices based on your booking history, loyalty status and browsing ...

Delta is using AI to "personalize" the price you pay for airfare. Here's what that could mean for your next trip.

American Airlines’ top executive blasted the use of artificial intelligence in setting air fares, calling the practice ...

Three U.S. senators are looking to crack the code behind Delta's goal of using AI to set 20 percent of domestic prices by the ...

Three Democratic senators have pressed Delta Air Lines CEO Ed Bastian to answer questions about the airline's planned use of ...

Delta President Glen Hauenstein said during the carrier's Q2 earnings call this month that the airline has begun using AI to ...

Last fall, Delta said it planned to use AI technology to price 1% of its tickets at whatever a customer was willing to pay.

Prices are based on Delta’s internal data, such as historical bookings, as well as external variables like weather and market ...