Keen to eliminate “distractions” with a switch back to Aberdeen, the firm is looking to build on “improved customer awareness ...

While around half (52%) of marketers believe they give clear and constructive feedback, less than a third (30%) of agencies ...

Primark is bringing its home collection to life online through a unique, “customer first” collaboration with Pinterest, which ...

Hazel McGuire has been promoted to oversee the global departments of brand and PR, with the addition of communications, ...

While advertising investment in digital and social channels remains on the up, the data suggests that consumers are actually ...

In the mid-noughties, Nintendo was struggling against its competition, but with the launch of the Nintendo DS and Nintendo ...

The hiring process can be brutal, with drawn out processes, ghosting and a supply and demand issue - all of which is ...

In this episode, we’re tackling the industry’s early talent issue to highlight the importance of opening up marketing.

Hein Schumacher, who has been responsible for moving Unilever away from “force-fitting” purpose and pursuing a “fewer things ...

Politics is becoming increasingly divisive - and marketers need to prepare and adapt for an uncertain future. Doing nothing ...

Marketing Week’s annual celebration of effectiveness, creativity and innovation returns for 2025 with a stellar panel of ...

New research finds CMOs are seeing the focus on digital rise as the economic environment and digital transformation become ...