Super Bowl, AI

OpenAI’s Super Bowl ad vs. Perplexity’s Cybertruck activation—how the AI startups are competing at the Big Game
OpenAI and Perplexity will duke it out at a Super Bowl in which AI will play a bigger role than ever. AI will be heavily promoted in the products on display in commercials from Meta, Google and GoDaddy, among others, while many ad agencies used AI tools, such as ChatGPT and other OpenAI products, to assist in ad production.
Super Bowl 59 Commercial Odds: Which Companies Will Run Ads During the Big Game?
Many of the biggest companies in the U.S. will spend millions to air a Super Bowl commercial. Which brands are on the list? We examine the odds.
AI Commercials Are Going to Take Over the Super Bowl This Year
This year’s Super Bowl — to be held Feb. 9 on Fox — will anoint artificial intelligence companies and products as the new mainstream (yes, that is despite this week’s Wall Street meltdown after a Chinese AI app, DeepSeek, shook the foundations of Silicon Valley).
Gary Vaynerchuk talks why advertisers will have an 'AI Super Bowl'
Gary Vaynerchuk, VaynerMedia CEO, joins 'Closing Bell Overtime' to talk advertising for the upcoming Super Bowl and what football fans can expect to see this year.
OpenAI’s Super Bowl commercial suggests new marketing strategy
Tech company, OpenAI will introduce its first TV advertising ad on Sunday during the 59th Super Bowl.The Latest Tech News, Delivered to Your Inbox
Super Bowl Ad From OpenAI Will Be The Company’s 1st TV Spot
OpenAI will air a pricey Super Bowl ad on Sunday, according to a Wall Street Journal article on Feb. 5. The ad will be the buzzy Silicon Valley company’s first TV spot. As one of the earlier entrants into the consumer and enterprise generative AI spaces,
OpenAI is making its TV debut at the Super Bowl
Compared to its AI rivals, OpenAI has made less of an effort to market its products despite taking the world by storm with the launch of ChatGPT in late 2022. In December, the com
Perplexity AI's Aravind Srinivas poses ‘Million Dollar Question’, instead of Super Bowl ad in marketing gamble—Details
In a marketing gamble, instead of following the ‘Super Bowl’ ad route, Aravind Srinivas' Perplexity has launched a ‘Million ...
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Super Bowl Sweepstakes: Perplexity AI's Million Dollar Question
AI search upstart, Perplexity, is throwing serious cash at a Super Bowl contest in the hopes of wooing new users.
I asked 5 AI chatbots to predict Kendrick Lamar's Super Bowl setlist — here's what happened
To get a fresh perspective on the possibilities, I turned to five leading AI chatbots for their predictions. From practical ...
You could win $1 million by asking Perplexity a question during the Super Bowl
Perplexity AI announced that this Sunday, February 9, it will be holding its Perplexity Million Dollar Question sweepstakes during the Super Bowl. To enter, all users have to do is download the ...
How to make DeepSeek and TikTok American: Perplexity CEO Aravind Srinivas explains
Deirdre Bosa sits down with Perplexity Co-founder and CEO Aravind Srinivas to talk the startup's case for why they are the ...
Super Bowl LIX: Battle for physical dominance key to Chiefs-Eagles matchup
Saquon Barkley, Travis Kelce and a lot of offensive weaponry headline Super Bowl LIX, but the Kansas City Chiefs and ...
Google's latest Gemini drop includes Pro access and Flash-Lite - here's what's new
Beyond that, Gemini 2.0 Flash, Google's model for faster responses and stronger performance ideal for high-volume and high-frequency tasks at scale, is becoming available in more Google products, ...