Snowflake (NYSE:SNOW) and Interpublic Group of Companies, Inc. (NYSE:IPG) owned Acxiom on Monday announced a partnership to ...

The need for privacy-safe identity resolution is one of Acxiom parent IPG's “big bets,” even in the wake of Google's decision ...

The information, it turned out, had been hacked by Baas over a period of two years from a giant server in Arkansas belonging to a company called Acxiom. Never heard of Acxiom? The publicly traded ...

As part of an expanded deal, Acxiom, which is provides data and technology infrastructure to Interpublic Group of Companies ...

Privacy-First Data Access -- Interact, IPG's integrated platform for marketing, will be available directly within marketers' Snowflake environments via the Snowflake Native App Framework, integrating ...

Acxiom knows where you live, where you shop and what you like to do. But it's not quite the evil data monolith you might expect. Acxiom is one of the largest data brokers in the world, yet few ...

On paper, it doesn’t add up. Acxiom, one of the world’s largest consumer data brokers, has long been known for its massive trove of behavioral and demographic profiles. And yet, if you’ve ...

Nielsen added that the integration with Nielsen ONE “further allows Acxiom clients to securely put their first-party data assets to work at scale in media for brand, acquisition, and loyalty ...

Everyone’s got their head in the clouds: ad tech, media and even consumer data brokers. On Tuesday, Acxiom announced a data clean room service built on Snowflake that media and advertising companies ...

Chad Engelgau is the CEO of Acxiom, a data broker that operates one of the world’s biggest repositories of consumer information. The company claims to have granular details on more than 2.5 ...

Acxiom leveraged its data identity capabilities and customer data to help a premium electronics brand recognize 82% of website visitors. (The industry average is closer to 20%.) ...

LoopMe, the global leader in brand performance, today (10th June, 2025) announced the launch of its Custom Audience ...